Thought Leader Case Study
Simone Lovell
The challenge: When I stepped onto Simone’s team, her social media growth was at a standstill, she wasn’t garnering the leads her program deserved and was DRAMATICALLY undercharging for the value she drove. Simone was in to do whatever it took. We overhauled the whole ecosystem and together we led:
Total Audience Glow-up: Scaled from 20K to 108K+ followers (including a 125% jump on TikTok).
Viral Momentum: Engineered intentional campaigns that clocked 10M+ views.
High-Ticket Shift: Ditched low-dollar leads for a 10x offer that consistently sells out.
List Explosion: Broke the plateau and added thousands of high-intention leads to the email list.
